Dealing With Link Issues After Google Panda and Penguin Updates
April of 2012 Algorithm Updates Killed a Lot of Search Traffic. If you're aware of your website analytics to just about any degree, then you may recall that on or slightly after April 25 of this year, some potentially drastic and disastrous algorithm updates to Google's search functionality impacted things in the SERPs to varying but mostly negative degrees. Were you affected? If you noticed a reduction in overall traffic, and lower placement in the results pages for keyword phrases that used to yield a ton of search based traffic, and the income or revenue based on that traffic, around late April, then you were hit. If you had been following solid and above ...
How to Take Your Marketing Business on the Road
Managing Your Marketing Business: Making Travel Plans. It's important to see the world, to take on new perspectives, to open up one's mind and one's business to things abroad. But if you run your own marketing business, especially one that demands your exclusive presence for client and project maintenance -- how will it ever be possible for you to get away? If you run a small SEO business, chances are you do a few things for a few different clients, and maybe you have a bit of help from a partner or an intern, but you might not have a person into whose hands you can safely entrust your entire empire. With the benefit of contract and work-for-hire freelance help, you can wear a bunch of ...
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